This year, COVID-19 protective measures were added, such as watering contactless hand sanitation stations throughout the downtown site. Masks were optional but suggested during the outdoor event.
Traffic on foot and by bicycle ended up being stable.
Grossmann understood that some people were ready to go out, while others needed more time. Those who showed up were respectful to each other but also ready to have a good time.
This same energy could be felt by volunteers as well as performers.
“I think there was just an incredible enthusiasm and excitement to come back to what we love to do,” Grossmann said.
Over the years, the festival has attracted a range of talent ranging from Mavis Staples and The Mari Black Trio to Rhiannon Giddens, a native town with an international career. He also introduced unusual ones, such as Quraishi Roya, formerly Afghan, who plays a traditional Afghan instrument called rubab.
Although the festival is free, it costs around $ 1 million to produce each year.
The festival raises funds through contributions, sponsorships, grants and beverage sales. Major sponsors include TowneBank, City of Greensboro, County of Guilford, Cone Health, Lee Wrangler, and the National Endowment for the Arts.